HOME





For Retail Centers

The goal of every mall marketing plan is to build customer traffic for its' merchants, especially outside of the Christmas shopping season. But, how do you attracts hundreds, even thousands of families to your mall? We have the answer in the Safe & Sound program. It is a public service and marketing partnership between your mall, a local television station, and our organization.





We are dedicated to protecting children through education, self-defense and a child ID program that gets your mall logo on television, and in the wallets of thousands of people

The concept is simple and turnkey. Either a sponsor, your mall, or the television station agrees to pay for a number of cards (usually 500 to 1000) at $6 per card that will be offered "free" on a first come, first serve basis. This hook will help build a crowd. The television station airs a series of stories we produce on child safety and a promotion schedule for when the ID cards will be made. Your mall simply hosts the event. We do the rest!

Our Safe & Sound teams brings all the necessary equipment and people needed to make our unique card. It's indestructible, and created digitally. Mall, TV station and sponsor logos are on the back of the card along with emergency instructions for parents. The card is carried in a parent's wallet or purse. Then if the child should ever come-up missing, the parents can hand authorities a current picture of their child with other vital information such as height and weight. The other feature of our program is that it's designed to be held every year so parents always have an up-to-date picture of their son or daughter.

Safe & Sound is run by people who teach child safety and self-defense every day, and by experienced television news mangers and producers. By joining with us, a television station and possibly a sponsor, we can:

bullet

Arose curiosity and create a desire to participate in the safety and welfare of children

bullet

Install a positive feeling of safety for their children in case an emergency arises

bullet

Provide your customers with an invaluable tool "The Safe & Sound" card

bullet

Attract attention by other media, consumers, the community and the tenants

Call us and we'll send you a packet of information that includes samples cards and a VHS tape showing the long lines of parents at a mall in Flint, Michigan where the Safe & Sound program was born. Safe & Sound has also worked with malls and television stations in Iowa and Wisconsin.

HOW IT WORKS  |  ON THE AIR  |
SPONSORSHIP INFORMATION
  |  RETAIL CENTERS  |

 

 

For more information call us at
1-800-611-SAFE (7233)

P.O. Box 385
Davison, MI 48423  USA
Logos and material © Safe & Sound 1997-2007
All rights reserved.